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How to Tell and Sell Your Story: A Guide to Developing Effective Messages and Good Stories about Your Work

This publication tells you how to find and tell good stories about your work, how to frame an issue or an organization's work, the eight rules of framing, a case study in how to frame an issue, and how to do your own focus group.

[For ordering information, visit the Center For Community Change publications page. See "Community Change Vol. 18 - 1998."]

Click on the link below for the PDF.

http://www.communitychange.org/shared/publications/downloads/CCCNews20.pdf

1.34 MB

Publication Year: 1998

Publisher

Center For Community Change
1000 Wisconsin Ave NW
Washington, dc 20007-3601
Phone: 202-342-0519