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March Madness Media Literacy Lesson
This free classroom lesson from the Center for Science in the Public Interest's Campaign for Alcohol-Free Sports TV, and the Media Literacy for Prevention, Critical Thinking, Self-Esteem encourages students to analyze beer ads aired during the NCAA's "March Madness" college basketball tournament.
http://medialiteracy.net/purchase/freedownloads.shtml#mm
Publication Year: 2009
Publisher Center for Science in the Public Interest: Alcohol Policies Project 1875 Connecticut Avenue, NW, Suite 300 Washington, dc 20009-5728 Phone: 202-332-9110 Website: http://www.cspinet.org/alcohol/
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