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CDC Warns About Alcohol Ads in Stores
April 14, 2003

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Research Summary

The U.S. Centers for Disease Control and Prevention (CDC) is concerned that aggressive alcohol advertising in convenience stores, small grocery stores, and gas stations could increase underage drinking, the Associated Press reported April 10.

A recent CDC study found that 94 percent of 3,961 retailers in 329 communities nationally used point-of-purchase alcohol marketing. The CDC said in-store liquor marketing is of concern because 75 percent of teens shop at convenience stores or stores at gas stations.

The CDC warned that point-of-purchase alcohol marketing could lead to more underage drinking and drunk driving among teens.

According to the CDC, few guidelines exist for in-store alcohol marketing.

"Public-health agencies and policy makers should work with liquor-control boards to reduce point-of-purchase marketing that could promote risky or underage drinking," the CDC said.

Editor's note: The CDC press release is reprinted at www.jointogether.org/y/0,2521,562684,00.html.

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