The study examined various types of tobacco control: tax increases; nicotine replacement; bans on tobacco advertising and promotion; anti-smoking education; and smoking restrictions. The researchers analyzed the effectiveness of each by using economic models and the results from previous smoking-cessation studies.

The report concluded that a 10 percent increase in the price of cigarettes would prevent between 5 million and 16 million deaths worldwide in the coming years. Those most impacted by the increase would be low- to mid-income countries and people between the ages of 15 and 29.

"In general, price increases are the most cost-effective anti-smoking intervention," said lead author Dr. M. Kent Ranson of the London School of Hygiene and Tropical Medicine in England.

The study's findings are published in the September 2002 issue of Nicotine & Tobacco Research.

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