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Students Falsely Told Classmates Died as Part of Prevention Stunt
June 20, 2008

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News Summary

Students at an Oceanside, Calif., high school were falsely informed by California Highway Patrol officers that some of their classmates were killed in drunk-driving crashes as part of a prevention program, the North Country Times reported June 15.

The grim news was delivered in about 20 classrooms at El Camino High School on a recent Monday morning, sending some students into hysterics about the loss of their friends. Hours later, teachers told the students that the news had been a hoax designed to raise awareness about the dangers of drinking and driving.

Students reacted angrily. "People started yelling at the teacher," said Michelle de Gracia, 16. "It was pretty hectic." At a later assembly on drunk driving, some students held up signs reading, "Death is real. Don't play with our emotions."

"You feel betrayed by your teachers and administrators, these people you trust," said Carolyn Magos, 15. "But then I felt selfish for feeling that way, because, I mean, if it saves one life it's worth it."

"They were traumatized, but we wanted them to be traumatized," said guidance counselor Lori Tauber. "That's how they get the message."

The Oceanside stunt was similar to a curriculum authored by a group called the Every 15 Minutes Organization, in which students volunteer to portray drunk-driving victims, have their obituaries read in school, and are pulled from classrooms by an individual dressed as the Grim Reaper. Later, the "dead" students appear in ghoulish makeup to take part in assemblies on drunk driving.

Dean Wilson, executive director of Every 15 Minutes, said he didn't endorse the Oceanside hoax.

"We did this in earnest," said Oceanside schools Superintendent Larry Perondi. "This was not done to be a prankster."

COMMENTS ON THIS ARTICLE:

Posted by Dale on 27 Jun 08 11:02 AM EDT
John French has the right idea, but I think the real problem isn't turning law enforcement loose in prevention per se. Rather, this is what happens when adults do prevention programming based on gut instinct or popularity of the program with other adults (or even with kids). Evidence-based prevention strategies abound, and tactics like this are not one of them.

Posted by Gary Krumwiede on 26 Jun 08 04:54 PM EDT
Honest this is last part What we DO NOT need is fake violence for our kids and youth of America. There is plenty of real violence to excerpt without undue terrorizing. And in those cases of grand defiance and drinking and driving, or reckless driving I’m all for those that defy and risk not only themselves but disregard other, a elderly walking across the street a child on a bike or another vehicle. Take those and expose them to a reality they will never forget; let them weep and cry in horror, vomit and be terrorized by the real violence of the real dead burnt body, the maimed survivors the destroyed families etc. MADD is an organization that with a talk alone will rip your heart out with reality truths. I sincerely hope they do not condone fakes. So Truth is what is needed. Shame on the perpetrators of unjustified and wrong behavior from alleged adults involved in emotional terror at El Camino High School Oceanside California…a neighbor to San Diego … in my own back yard…Shame on all who perpetrated the fakes…

Posted by Gary Krumwiede on 26 Jun 08 04:53 PM EDT
Respectfully if I may continue… I know in my high school long ago plus in many schools, the police and schools would park a “real” local wrecked auto at schools prominently displayed from a drug-alcohol, reckless driving incident…and told the truth…driver died, driver injured severely with specifics even driver escaped no injury…maybe not injured but killed a little kid or parent etc. It made everyone think and the silence was deafeningly shocking… the real wreck might even be a very specific accident that happened locally with devastating reality and the community was very aware of the incident. The impact of the real mangled metal and real stories left a lasting and lifetime message. Sure not to everyone, but fakes and tearing at someone’s emotions that may have noticed their best friend absent from school and anyone, anyone saying a specific or non-specific student was killed. Those fakers’ sources, and I am trying to be non-violent those 15 minute fakers should receive a real burning slap in the face…either literally or be the recipient of a fake deadly act on and notification of one of their loved ones. I think this fake fear tactics crap would end quickly…

Posted by Gary Krumwiede on 26 Jun 08 04:42 PM EDT
Now this paragraph is from “Every 15 Minutes Organization”from their web site how the “event transpires info@every15minutes.com During the first day events the "Grim Reaper" calls students who have been selected from a cross-section of the entire student body out of class. One student is removed from class every 15 minutes. A police officer will immediately enter the classroom to read an obituary which has been written by the "dead" student's parent(s) - explaining the circumstances of their classmate's demise and the contributions the student has made to the school and the community. A few minutes later, the student will return to class as the "living dead," complete with white face make-up, a coroner's tag, and a black Every 15 Minutes T-shirt. From that point on "victims" will not speak or interact with other students for the remainder of the school day. Simultaneously, uniformed officers will make mock death notifications to the parents of these children at their home, place of employment or business. That sounds significantly different than the perception of at least some students who became distraught believing a fellow classmate was really dead.

Posted by Gary Krumwiede on 26 Jun 08 04:41 PM EDT
My response is very long hopefully it can be sent in sections I have not read the statistics; but even if as one blogger mentions; that this seems to be effective in the short run…Well then I say short term toss this idea into the trash can…If I were a student and some organization, the school, teachers, administrators and/or assuming professions like Every 15 Minutes Organization pulled and I mean pulled this kind of action. They deserve all the negativity and counteraction. All would have lost and deservedly so; would have lost any respect, trust and authority protection and source of counseling and guidance.

Posted by Prevention Professional on 25 Jun 08 12:37 PM EDT
I agree with John French. It sounds like this was an idea brought about by a law enforcement mind, not a prevention professional. When are we going to start demanding that prevention interventions be conducted ONLY by prevention professionals. It's NOT something everyone can do and that message needs to stop being sent by the states and feds!

Posted by Ginnie on 24 Jun 08 10:52 AM EDT
What mind bending "trip" were these people on? I too do not agree with scare tactics and I developed that sense by sitting through a few of these programs for teens as a teacher. I didn't go for it then and I don't go for it now. That's an adult's perspective. Imagine what a teenager thinks?!!

Posted by N.Esquer on 23 Jun 08 05:27 PM EDT
I believe it is important to educate teenagers about the consequences of drunk driving, but not in this way. In the 8 years I've worked in the Drug & Alcohol field I've learned that trust is hard to obtain with youth, so this type of tactic did'nt do much good, except make this teens trust school staff less. As a parent I would've been very upset if my teen came home traumatized from a hoax like this.

Posted by Sheri on 23 Jun 08 01:46 PM EDT
Although this wasn't real in this instance, it is so very real everyday for other students. Maybe these kids will remember how this felt and not want to experience it 'for real'. Maybe they will be more aware of how they and their friends' actions can affect others. Maybe this activity will actually save lives. Instead of focusing on blaming others for 'how' this was done, let's focus on the REASON and LESSON that was being taught. Saving kids is the goal!

Posted by Roberta Kowald on 23 Jun 08 01:03 PM EDT
I have to admit - I'm not a big fan of these "assembly" shock-tactic style "programs" (and all current scientific data says that while they appear to be effective in the very very short term - i.e. ten minutes after the assembly - they have little behavior change effect long term.) What a shame a school went to such ridiculous lengths when a good sustainable program would have been a better investment - and cut down on student therapy bills. Can they say "lawsuit"?

Posted by Sharon on 23 Jun 08 12:15 PM EDT
Exactly where did Lori Tauber obtain her professional degree, furthermore, who coached Larry Perondi on his Public Relations skills? I know for a fact how difficult it is to get on the approved list of curricula in CA. How dare the superintendent endorse their actions. Does he make his own rules? I have one word. “FIRED”

Posted by Scott I. on 23 Jun 08 11:51 AM EDT
It would seem that this stunt will make it harder in the future for any prevention programs to be taken seriously. I would not want to be an administrator sitting at the next board of ed. meeting

Posted by Nina - Addiction Specialist on 23 Jun 08 11:37 AM EDT
Students with health conditions might have serious problems as a result of the shock from hearing the news that friends died on the road. The teens will remember this incident, but not for the reason the administration was hoping. Scare tactics don't work or last, routine education will help teens learn the consequences of drinking more accurately. Nina

Posted by Yolanda on 23 Jun 08 11:06 AM EDT
I agree with the students.If we want students to take the information about not driving and drinking seriously, we, as educators need to be respectful of their feelings and not make them knee jerk reactors. Having participated in the "Every 15 minutes" approved curriculum, parents who were participants and knew the death notifications were not "real" still had emotional reactions when CHP served them. They should have stuck to using the whole curriculum. Too bad the students learned anther type of lesson. Don't trust adults.

Posted by Jeanne Niedermeyer on 23 Jun 08 10:55 AM EDT
To say this is not a good intervention is mild. Scare tactics have been proven not to work for prevention. Also, the responses of the teens is too unpredictable - - what if a student had committed suicide in reaction to the news of the death of friends? What if students decided to binge drink to deal with the pain? It is unbelievable to me that any school district would risk the liability of this type of stunt, let alone buy in on its merits.

Posted by Marie on 23 Jun 08 10:44 AM EDT
Sick! Law enforcement and school officials need to behave in a more responsible manner. How do they expect young people to respect and trust them. I am a mother and I do not agree with dishonesty especially from our tax paid officials.

Posted by DrugCounselor on 23 Jun 08 10:38 AM EDT
Not a great intervention, to say the least. The result of the "hoax" is further deterioration of the little bit of trust that teens have with adults. I would be outraged as well.

Posted by John French on 23 Jun 08 09:03 AM EDT
Just another example of what happens when we give Law Enforcement the responsibility for running prevention programs.

Posted by Lew Bryson on 23 Jun 08 08:35 AM EDT
"Stunt" and "hoax" seem like mild descriptors for this reprehensible act. This is shockingly irresponsible: "They were traumatized, but we wanted them to be traumatized." Hey, Lori: your mom's dead -- JUST KIDDING!

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